Inside the GRWM NYFW Styling & Beauty Suite
This September, Amare Wear joined Michele Marie PR’s GRWM NYFW Styling & Beauty Suite — a stunning, invitation-only experience in New York City that brought together celebrities, editors, and tastemakers to celebrate intentional beauty and design.
The event, held on September 10th, showcased the season’s must-haves — from timeless fashion to conscious self-care — in an atmosphere that perfectly aligned with Amare Wear’s philosophy: beauty with intention.
Over 150 guests attended, representing a combined reach of more than 19 million followers across social platforms.
⚡ The Experience: Where Fashion Meets Meaning
Attendees explored a curated lineup of brands that celebrated artistry, wellness, and mindful living. Amare Wear stood out with our signature permanent jewelry station — where guests experienced the emotion and symbolism behind every welded bracelet.
Each bracelet was welded to symbolize connection, self-expression, and timeless beauty — a reflection of the Amare Wear belief that what you wear close to your skin should carry meaning.
💫 Welded bracelets were gifted that day — each one custom-fit and permanently sealed with intention.
💋 Beauty With Intention: The Lip Balm Activation
In addition to jewelry, guests also discovered Amare Wear’s newest launch: the Luxury Vegan Tinted Balm — crafted in France, vegan, cruelty-free, and non-sticky.
Guests customized their balms with initials, birthstones, and Swarovski® crystals, creating an experience that felt personal, luxurious, and fun.
💄 41 guests left with personalized lip balms and custom charms, each symbolizing self-care with meaning.
Shop the collection:
👉 Luxury Vegan Tinted Balm – Personalized Edition
🌿 Influencer & Editor Love
The suite attracted an impressive lineup of editors, influencers, and creators who couldn’t stop talking about their Amare Wear experience:
“I absolutely loved my welded bracelet.” — Jaclyn Roth, Editor (OK! Magazine)
“Obsessed with the lip balm. I’m a chapstick lover.” — Annis Kamara, Influencer
“I’ll definitely have to stop by the store and check out the brand. All of these pieces are SO cute.” — Cynthea Fernández, Influencer
“I’ve already gotten so many compliments on my bracelet.” — Victoria Sophia, PopSugar/BDG
💖 The Amare Touch: Meaningful Moments
At Amare Wear, our mission is simple: to design jewelry that’s more than beautiful — it’s meaningful.
Our Permanent Jewelry Experience embodies that philosophy.
Each bracelet welded at NYFW represented:
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Connection – A lasting symbol of memory and moment.
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Intention – A choice made consciously, not casually.
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Individuality – No two chains, no two stories alike.
Explore our collection:
👉 Permanent Jewelry Collection
🌍 Conscious Luxury, Redefined
From our ethically sourced gemstones to our sustainably made beauty products, Amare Wear continues to expand its vision of intentional luxury.
Every piece — whether jewelry or lip care — is crafted with precision, care, and purpose, bridging the worlds of fashion, wellness, and artistry.
🕊️ In Case You Missed It
Explore the stories behind our most-loved creations:
The Story Behind Your Jewelry: How Amare Wear Turns Intention Into Art
Beauty With Intention: Our French-Made Vegan Lip Balm
Permanent Jewelry: Designed to Defy, Made to Last
✨ Final Thoughts
New York Fashion Week gave Amare Wear the chance to share what we believe in most — beauty with intention.
From welded bracelets to personalized lip balms, every activation reflected our core philosophy: what you wear close to you should mean something.
Thank you to everyone who joined us in New York and made the day unforgettable.
Until next time — stay intentional, stay radiant, and keep wearing your story.